New Hampshire Bowl and Board sells affordable wooden salad bowls, wood cutting boards, wood spoons, and kitchen utensils all made in the US. This project consisted of developing an identity that would be used across all mediums including a custom shopify website.
I was tasked with developing an identity that would narratively describe what the brand is all about. I chose to incorporate visual icons in place of some letterforms in attempts to describe what NH Bowl & is all about. The combination of the nostalgic forest green palette and the warmth of the typeface Montserratt sets the general mood of the local artisan shop.